Personal Branding (Advanced)
About Course
This course focuses on building a strong personal brand to attract high-quality clients and opportunities. Students will learn how to position themselves as experts in their niche through clear messaging and a strategic content plan.
It covers social growth strategies, including creating high-value content that attracts the right audience and generates leads. The course also emphasizes thought leadership, helping students build trust, engage their audience, and establish long-term authority in their field.
To apply their learning, students will create authority-based posts, strengthening their online presence and personal brand.
Course Content
Module 1: Authority Positioning
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Expert positioning
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Content strategy
Module 2: Social Growth
Module 3: Thought Leadership
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